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Author Ivy Ngeow

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Month: September 2017

Home / 2017 / September
Cry of the Flying Rhino General Heart of Glass The Reading Life The Writing Life

7 Lessons in Book Promotion (for Slackers)

by Ivy Ngeowupdated on 22nd March 201828th September 2017

1/ Someone once said “Writing is Showbusiness for the Shy”. Event/talk/gig tours to promote one’s paperbacks is quite a nice thing to do if you are a) young or b) young at heart or c) have tons of time and money or d) all of the above ideally. As I am having a déjà vu, …

General Heart of Glass The Writing Life

The Brief Crowdfunding Pitch De-Brief

by Ivy Ngeowupdated on 21st September 201721st September 2017

So you have pitched and now you are wondering how the hell did I do? 1. On the pitching letter. Make it pithy and make each one the best letter you ever wrote. If you know them v well, aim for the heart. Go deeper. Ask how Anna’s Grade V piano exam went and how James’ operation …

General Heart of Glass The Writing Life

Your Crowdfunding Pitch Letter

by Ivy Ngeowupdated on 21st September 201721st September 2017

The letter needs to be pithy and to the point. Short direct pitches work better cos firstly people have no time and secondly they have no patience. It should be in three paragraphs only. The first paragraph: Introduce your product and what it is. Learn to cut out all that “how are you hope you’re well” …

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